In collaboration with the creative agency Jung von Matt, we brought the social media format «True Talk» to life for the client PostFinance. While the agency developed the concept and directed the production, we provided its expertise in production and post-production, ensuring a high-quality and engaging execution.

The result? A series of humorous and relatable video clips, where PostFinance employees give honest, unfiltered reactions to real customer comments about investing. To enhance the impact, we used animation to emphasize key statements, adding an extra layer of humor and meme culture that resonates perfectly with social media audiences.

These clips were designed as social media ads, tailored for maximum engagement across various platforms. The combination of witty reactions, dynamic animations, and an authentic approach made «True Talk» an entertaining yet informative campaign, breaking down financial topics in a way that feels fresh, fun, and accessible.